As recent technological advances accelerate our daily lives, there is a strong immediatist tendency with regard to problem solving. In the relationship between brand and customer, for example, there is an urgent need for a online service efficient and assertive, in order to boost the conversions of contacts into effective sales. In this sense, modern communication tools play a fundamental role, such as having automatic whatsapp message to customers.
Today, WhatsApp Business represents one of the most valuable tools for communicating with customers. To have a good idea, it is estimated that, in Brazil, almost 80% of consumers use WhatsApp as their main communication vehicle when they need to answer any questions or get to know a particular product or service better.
That's why we've prepared this article with everything on how to auto message customers on WhatsApp this year, including several examples of ready phrases to optimize your service. Good reading!
Top benefits of auto messaging on WhatsApp for customer service
No wonder the WhatsApp is the favorite messaging app for most Brazilians: the automatic messaging feature greatly facilitates communication between the customer and the brand. Furthermore, by using WhatsApp Business, the company can always appear online, even if it is unavailable at the moment – which strengthens public reception.
We add that, in general, an automatic message on WhatsApp is hardly ignored by the customer – unlike email marketing, which can often go unnoticed. In addition, as it is a daily tool and everyone is very familiar with it, its use during customer service favors a humanized bond between the consumer and the brand.
All of this points us to the fact that, especially in a scenario dominated by E-commerce and by home office, sending automatic messages to customers on WhatsApp is a practice that offers several strategic advantages to the company that adopts it, such as, for example.
Celerity
Naturally, WhatsApp already favors agile communication. If, normally, it is already possible for a single attendant to talk to several customers at the same time, automatic messages come to optimize this process even more.
Accessibility
WhatsApp stands out for its easy handling, for being extremely familiar to the vast majority of people and for having established itself as the main means of virtual communication in the most diverse situations.
Availability
Availability 24/7 is one of the cornerstones of effective service, and the use of automatic messages on WhatsApp is decisive for this purpose.
Personalization and humanization
Automatic messages are extremely customizable features offered by WhatsApp, which can intelligently bring the company closer to the user and humanized.
Flexibility
By supporting several formats, your messages can have resources beyond text messages, such as images, videos and audios.
Security
The use of WhatsApp by companies offers security for both parties: on the one hand, the customer knows that he is talking directly to the company; on the other hand, all information is centralized on a single platform, so that the entire team can access it for good service.
smart sales
The sales and after-sales process via WhatsApp is completely intelligent and standardized, due to the high personalization, payment functionalities and generated data that facilitate decision-making and satisfaction surveys.
Examples of automated messages for customer service via WhatsApp
There is a multitude of ready-made phrases that you can program for your service, according to your needs. Below are some good suggestions.
Salutation
- Hello! Welcome to [company name]! How can we help?
- Hello everything is fine? My name is [name]! Do you have any questions about our services?
- Hey how's it going? Thank you for the contact! How can we help you?
- How are you? My name is [name] and I will help you. Can I help you?
- Hello! We received your message and will respond as soon as possible!
- Thank you for contacting us! How can we help?
Absence
- Hello! We are currently experiencing a large number of requests, but we will respond within [XX minutes].
- Thank you for contacting us! We are currently unavailable. Leave your message during our opening hours, and we'll get back to you right away! [operation information].
- Hey how's it going? Thank you for contacting us. Our service channels are currently out of operation, but leave a message and we'll get back to you as soon as we get back!
- Welcome to [company name]! Our opening hours are [opening hours]. Leave your message and we'll get back to you as soon as possible!
- Thank you for the contact! We apologize for this, but our wait times today are a little longer than usual. We will reply you as soon as possible!
- Hello! Thank you for contacting [company name]. Our agents are currently busy, but we'll get back to you as soon as possible!
Problem solving
- We are very sorry for what happened! Your request will be resolved within [x hours].
- Thank you for contacting us. Our system is currently experiencing issues, but we will respond as soon as possible.
- Hello! I bring good news: our technician is already on the way to attend to your request.
- We sincerely apologize! Your issue will be resolved as soon as possible.
- We are sorry for the inconvenience! Take advantage of this discount coupon while our team works on solving your problem: [discount coupon].
- Hello! We're sorry for the inconvenience, but don't worry, your request will be processed later today.
Thank
- Thanks for shopping with us! You will be able to follow the status of your order right here via WhatsApp. If you have any questions, we are at your disposal!
- Thanks for your visit! We will contact you shortly to find out if you like our product. If you have any questions, just call us!
- Thank you for trusting [company name]! You've got a discount coupon for your next purchase: [discount coupon].
- Thank you for the contact. We'll get back to you as soon as possible!
- It's always a pleasure to have you here! In need again, we are available here on WhatsApp.
- Thank you for your preference! We look forward to your return.
Completion of service
- Thank you for reaching out, [customer name]. Is there anything else I can do to help you?
- Until next time, [customer name]! If you need our help again, just call.
- It was a pleasure helping you, [client name]. Let me know if you need anything else!
- Until next time, [customer name]! We are happy to be able to help you!
- See you later, [customer name]! If you have any more questions, you can call us, and we'll be here!
- We're glad we were able to help you, [customer name]! If you have any further questions, we are at your disposal!
⚠️ Also check out these related articles 👇
➡️ Learn how to do online service at home office
➡️ Discover the 10 tips on how to implement online service on WhatsApp
➡️ Online service on WordPress: discover the best plugins
How to Auto Message on WhatsApp Effectively
By now, you've certainly understood how much automatic messaging on WhatsApp can improve your online service, but you must still be wondering: “ok, but how to do it?”
There are several specialized platforms on the market with which you can carry out these actions in an easy and uncomplicated way. Next, we will teach step by step, using the Truora and HubSpot for example.
Creating the outgoing message
Truora is a platform that provides several digital solutions for companies, including the automation of messages in online service.
The first step in using Truora is to craft a custom outgoing message. It is possible to insert other media, such as images, videos, documents and emojis, personalizing the communication.
Another option is to choose between sending a one-way notification or establishing a flow of chatbot. In the case of the second alternative, after you create the flow through the Truora platform, it will be forwarded for analysis by META, which can take from 3 minutes to up to 5 business days. After approval, done! You can now use it.
Workflow Setup via HubSpot
HubSpot is a powerful CRM, upon which we've already talked about here. The platform operates with workflows that make it possible to program and send messages through different channels. This can easily be done in 6 small steps:
- Go to HubSpot's workflows module and scroll down to the option to create a contact-based workflow;
- Next, define the triggers according to the conditions you need;
- Add an action to the workflow and tap on “Send WhatsApp messages by Truora”;
- The “WhatsApp Phone Number” field will appear, so you can select the contact card to send the message.
- Then fill in the following fields:
- WABA Line: The number from which the message will be sent.
- Outgoing Message: The outgoing message ID (can be copied from Truora platform).
- Flow ID (optional): Only required if the output is a chatbot flow, in this field you must enter the Flow IDs of the flows you created in Truora.
After filling in the fields, click “Save”.
- Now, just publish your workflow, and messages will be automatically sent to the contacts you've defined.
As you can see, WhatsApp is an invaluable tool for any company in line with market trends. Therefore, we invite you to continue this conversation, Click here to check out our article on signing contracts via WhatsApp!
